Tamarack’s market share in Ontario outdoor retail rose from 9 % to 11 %. Which perspective owns this KPI?

Answer

Customer — it measures how buyers choose among retailers

Options - A. Internal process — share is produced by the operation - B. Customer — it measures how buyers choose among retailers - C. Financial — a share gain shows up as revenue - D. Learning and growth — better staff won the share Why - A. The operation enables it, but share measures the buyer’s choice, not the process. - B. Correct — market share, satisfaction, retention and complaints are customer measures. - C. Revenue is the financial consequence; share itself is a customer outcome. - D. Staff capability is the driver two links below; the measure is about the buyer.

Heisinger & Hoyle §13.5 (review-problem shape); OpenStax Accounting v2 §12.4; the Kettle Creek scenario is the course’s own