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A blended CM ratio; the composite unit; a mix shift moves break-even

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Compute a multi-product break-even by the blended CM ratio (sales-dollar mix), split it back to products, show the same answer by composite unit, and explain why a shift in mix changes break-even at constant total sales.

Three lines, one break-even

Northlake Nordic Centre Inc. does not sell only day passes. Widen the picture to three lines, each with its own contribution margin ratio:

LineSalesMix (by dollars)CM ratio
Day and season passes600,00060 %0.70
Rentals200,00020 %0.55
Café200,00020 %0.40
Total1,000,000100 %

Total fixed costs across the business are 427,000. There is no single unit any more — a skier-day, a rental and a sandwich are not one thing — so break-even is found in dollars, using a blended CM ratio weighted by each line's share of sales dollars:

The unweighted mean of the three ratios, 0.55, is wrong — passes are three-fifths of the business and their 0.70 must count for three-fifths. Then:

split back to the lines in the mix: passes 60 % = 420,000, rentals 140,000, café 140,000. The split is part of the answer: a break-even of 700,000 is only true at this mix, and the marker wants to see that you know it. In Excel the blended ratio is =SUMPRODUCT(mix, ratios).

The mix shifts

Suppose the café and the rental shop grow faster than the passes, so that the mix becomes 50 / 25 / 25 — with total sales unchanged at 1,000,000. The blended ratio falls:

and break-even rises to 427,000 ÷ 0.5875 = 726,808.51. Nothing changed in the total, in any price, in any cost — only the proportion of the sales dollars that come from the low-ratio lines, and that alone moved break-even up by 26,809. A business that drifts toward its lower-margin products needs more sales to stay whole, which is why a case will give you the mix in two years and ask what happened.

The composite unit

When the products do have units and sell in a fixed proportion, the same answer comes from a composite unit — a bundle in the sales-mix ratio. Bramble Lane Outfitters Ltd. sells three headlamps (CM 22 each) for every pair of trail shoes (CM 40). One bundle contributes 3 × 22 + 1 × 40 = 106. With fixed costs of 53,000, the store breaks even at 53,000 ÷ 106 = 500 bundles1,500 headlamps and 500 pairs of shoes. The blended-ratio route on the same data gives the same dollar figure; the two methods are one method with the unit chosen differently, and a case that asks for units wants the composite.

LineSalesMixCM ratioWeightedBreak-evensplitPasses600,00060 %0.700.42420,000Rentals200,00020 %0.550.11140,000Café200,00020 %0.400.08140,000Total1,000,000100 %0.61700,000Mix 50/25/25 → blended 0.5875 → break-even 726,808.51 on the same total sales.
Each line’s ratio times its share of the sales dollar, summed. Fixed costs of 427,000 divided by 0.61 give 700,000, then split by the same mix.
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